U.S. Exhibitors at Paris Air Show 2017 Take Home “Best in Show” Honors

Mississippi Development Authority, Gulfstream Aerospace and JAXUSA Partnership win for standout stands.

Mississippi Development Authority, Gulfstream Aerospace and JAXUSA Partnership win for standout stands.

Paris, France and Waldwick, N.J./ July 18, 2017 — Among the 240-plus exhibitors spread over 4,200 square meters of space in the USA Partnership Pavilion at last month’s Paris Air Show (June 19-25), three stands were selected “Best in Show” by an independent, secret panel of judges asked by Pavilion organizers Kallman Worldwide to simply “find the best.”

The Best in Show award is an annual honor presented by Kallman at the biennial Farnborough and Paris air shows to recognize innovation and creativity in trade show exhibit design and presentation. The company presents three awards at each show, one for stands larger than 36 sqm, one for stands smaller than 36 sqm and one for turnkey stands that achieve the most impact with standardized materials and features.

  • This year’s winning stand over 36 sqm was presented by the Mississippi Development Authority (Booth 3-AB131), the state’s lead economic and community development agency headquartered in Jackson, MS
  • The winning stand under 36 sqm was Savannah, GA-based business aircraft manufacturer Gulfstream Aerospace Corp. Special Missions (Booth 3-C132).
  • The turnkey stand winner was JAXUSA Partnership, a marketing, prospecting & international trade partnership based in Jacksonville, FL, assisting companies with corporate relocation/expansion in Northeast Florida. (Booth 3-A111).

MississippiJudges recognized each exhibitor for their respective use of color and texture, technology, space and lighting to attract and engage trade visitors.

The Mississippi stand was distinctive for the openness of its 102 sqm stage-like platform, muted color palette and slatted dividers that created see-through work and seating areas judges described as “privacy without walls.” Lighting was also notable, blending recessed and accent lights with ball-shaped silver pendants to highlight work spaces without interrupting the long visual lines of the stand.Gulfstream Missions

Judges selected Gulfstream’s Special Missions stand for its “elegant” use of largely white space accented by an electric blue glow, large-format graphics and variable recessed lighting. “Gulfstream created a luxurious working space that felt bigger than the 31.5 sqm it measured,” said the judges.

JAXJAX’s use of large format graphics constrained to a primarily dark blue color palette created a welcoming, efficient turnkey space, the judges said. “If you got anywhere near it, you noticed, and probably looked to learn more.”

“This year’s Best in Show winners exemplify how form and function work together to create exciting, successful trade show stands,” said Tom Kallman, President and CEO of Kallman Worldwide, Inc. organizer of the USA Partnership Pavilion. The company’s custom-building arm, Kallman Creative Services, designed the Mississippi and Gulfstream stands.

“No matter how busy they are,” said Kallman, “professionals looking for business solutions at a trade show will always stop and take a second look at an attractive, accessible booth.”


Export with purpose. Exhibit with confidence. Kallman Worldwide is an export marketing advocate focused on helping the United States of America and its leading businesses capitalize on international trade shows and events to grow their share of global markets. Our flagship USA Partnership Pavilion programs cover all the details of creating and presenting a professional business environment to buyers, enabling exhibitors, clients and partners to make the most of their event opportunities, cultivate meaningful global business relationships and account for a more measurable return on their export marketing investment. Since 1963, Kallman has helped more than 10,000 companies, associations and government agencies stand out at nearly 1,000 industry and professional events in 46 countries. The company is a strategic partner of the U.S. Department of Commerce, and a proud recipient of the President’s “E” Award. Kallman is headquartered in Waldwick, N.J., and staffs a Latin America office in Santiago, Chile. For more information visit www.kallman.com

Chris Meyer
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