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The USA Partnership Pavilion at
IDEF 2025

IDEF (International Defence Industry Fair) is one of the leading fairs in the field of defence industry, known worldwide. Hosted by the Republic of Türkiye Ministry of National Defense, the international fair brings together defence industry companies, military officials, experts and other stakeholders related to the defence industry, enabling the exhibition of innovative technologies and the discovery of cooperation opportunities.

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About the Show

IDEF is an event held every two years under the management and responsibility of the Turkish Armed Forces Foundation. The fair has been held regularly since 1993 and provides an important platform for introducing the latest developments, products and technologies in the defense industry. The fair exhibits many products and services such as naval, air and land systems, military equipment, security equipment, weapons, ammunition and defense electronics. Participants include defense industry companies, military officials, defense industry experts, government representatives, media organizations, academics and non-governmental organizations.

New Location for IDEF 2025!

Istanbul Expo Center
Yeşilköy Istanbul, Fuar Merkezi, 34149 Bakırköy/İstanbul, Türkiye

 

IDEF 2023 Stats

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1,461

Companies

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54

Countries Represented

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187

Delegations

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100,000 +

Square Meters

What's in the Scope of IDEF?

LAND
SEA
AVIATION & SPACE
SECURITY
LOGISTICS
SUPPLIES & TOOLS
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About the Pavilion

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Prime exhibit space & quality designs

Built on the idea that an organized group of USA exhibitors is easier to find than stand-alone booths scattered throughout a show, the USA Partnership Pavilion always attracts a crowd.

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Meet qualified buyers

Connect with key decision-makers from Industry leaders, dealers, and distributors. The USA Partnership Pavilion is home to the top exhibitors from the U.S.

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Professional Amenities and Staff

Every USA Partnership Pavilion is staffed by an experienced event team dedicated to your success. Whether you need a liaison to the organizers, tech support, a contractor, caterer, translator, printer, or help tracking down a shipment... we're here to help.

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Build key relationships

Cultivate relationships, build strong connections, and establish lasting partnerships with your peers as you meet face-to-face.

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Exclusive events and programs

As an exhibitor you have exclusive access to all Pavilion events, including our Opening Ceremony and Ribbon-Cutting, off and on-site hospitality receptions, business and market insight briefings, and special presentations.

Exhibit Options

From first concepts to finishing touches, our global network of professional designers, suppliers and builders stands ready to deliver our best for your brand. Whether you’re looking to build a small-scale sales and promotional stand or a larger multipurpose presence, the Partnership Pavilion offers three booth options to fit every purpose at any price. Not only can our team locate you a spot within the USA Partnership Pavilion, we will also help you secure your space within the show at large.

USA Partnership Pavilion Turnkey Package

Bring your products, promotions and people and move right in. Our templated designs and materials give your booth the uniform “look-and-feel” of the Pavilion while allowing you the flexibility to customize and scale your layout.

Custom Build with Kallman Creative Services

Turn that raw floor space into a showplace! Work with Kallman Creative Services to design and build a standout exhibit from the ground up. Whether your emphasis is on high-end hosting and hospitality or high-volume lead-generation, challenge our team to create the perfect scheme.

USA Partnership Pavilion Space Only

Get in on the ground floor with this raw space option. Already have a design that fits your needs? Book your space in the pavilion for a prime location, and allow your team to design your build, with additional Pavilion benefits.

Exhibit Outside the Pavilion at IDEF

Not only can our team find you a great location in the USA Partnership Pavilion, but as the U.S. Representative of IDEF, if you prefer a specific location in the show at large, we’re also here to help.  Either way, we’re focused on helping your company engage in the dynamic Turkish market in a manner that best aligns with your marketing needs.

Stalker Radar

"We have exhibited at Milipol twice. Once on our own and then once in the US Pavilion with the Kallman group. We got far greater exposure and support by being associated with Kallman and the US Pavilion than we did going it alone. It is a great way to leverage a limited budget and a small stand and we plan to continue working with them in the future." 

Bill Fagan
VICE PRESIDENT INTERNATIONAL BUSINESS
Applied Concepts, Inc. / Stalker Radar

Cubic

"I’ve never received such great support at a show! International shows have their added challenges, and Kallman clearly knows how to adapt and take care of the booth teams in attendance. We’ve had numerous comments from the upper management on the great booth design. All agree the custom work you did was perfect in showcasing our products and services. Looking forward to working more shows together! Thank you to you and your team."

Cathi Anthony
BUSINESS DEVELOPMENT COORDINATOR
Cubic Corporation

Our Partners

TWI
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Meet Your Team
Megan Ekert
Project Coordinator
Jack Newman
Sales Account Executive
Ondria Laboy
Project Manager
Courtney Serpico
Operations Manager
Philippa Ewart
Marketing and Communications, Special Projects
Brian Keller
Sales Manager, Defense & Security